Hollywood To Include Obamacare In TV Plots - New York News

Hollywood To Include Obamacare In TV Plots

Posted: Updated:

Expect Obamacare to be popping up in some of your favorite TV shows.

A private foundation called The California Endowment just provided $500,000 to TV writers and producers to have information about the Affordable Care Act stitched into plot lines.

The goal is to encourage Americans, especially the young and healthy, to enroll in a health insurance plan.

University of Southern California's Norman Lear Center received the grant. The Norman Lear Center is a multidisciplinary research and public policy center exploring implications of the convergence of entertainment, commerce and society.

Because the grant is so recent, no specific TV shows have been targeted yet, and no plot lines have been written.

Martin Kaplan of the Norman Lear Center said "We know from research that when people watch entertainment television, even if they know it's fiction, they tend to believe that the factual stuff is actually factual."

California Republican strategist Jonathan Wilcox has taught a politics and celebrity course at USC, and believes the narrative TV promotion will not have an effect on the public.

"This is an attempt to use entertainment pop culture to fix a political challenge," he said. "It will be received as a partisan political message, no matter how cleverly it's delivered."

  • Local NewsLocal NewsMore>>

  • Suspect arrested in 1990s cold-case murders on Long Island

    Suspect arrested in 1990s cold-case murders on Long Island

    Tuesday, July 22 2014 5:00 PM EDT2014-07-22 21:00:17 GMT
    SCPD photoSCPD photo
    Authorities on Long Island have arrested a suspect in two cold case murders dating to the 1990s. John Bittrolff, a married father of two, is the lead suspect in the deaths of two prostitutes whose bodies were found within months of each other in late 1993 and early 1994, authorities said. Police arrested the 48-year-old, who was arraigned at the district court in Central Islip.
    Authorities on Long Island have arrested a suspect in two cold case murders dating to the 1990s. John Bittrolff, a married father of two, is the lead suspect in the deaths of two prostitutes whose bodies were found within months of each other in late 1993 and early 1994, authorities said. Police arrested the 48-year-old, who was arraigned at the district court in Central Islip.
  • Real estate heir charged for urinating on candy

    Real estate heir charged for urinating on candy

    Tuesday, July 22 2014 3:51 PM EDT2014-07-22 19:51:49 GMT
    A New York City real estate heir who admitted killing his neighbor a decade ago in Texas is facing a new charge in Houston that accuses him of urinating on candy at a drug store. Authorities say 71-year-old Robert Durst was arrested Sunday after arguing with store employees. They say he was charged with criminal mischief after urinating on at least $100 worth of candy.
    A New York City real estate heir who admitted killing his neighbor a decade ago in Texas is facing a new charge in Houston that accuses him of urinating on candy at a drug store. Authorities say 71-year-old Robert Durst was arrested Sunday after arguing with store employees. They say he was charged with criminal mischief after urinating on at least $100 worth of candy.
  • Search for masked robbers in Caesars heist

    Search for masked robbers in Caesars heist

    Tuesday, July 22 2014 3:28 PM EDT2014-07-22 19:28:51 GMT
    The hunt is on in southern New Jersey for two suspects who made off with more than $180K from Caesars Atlantic City casino. The brazen robbers reportedly stole the cash from two plastic boxes on the casino floor. The robbery occurred on Monday at about 6 a.m. The masked robbers took off in a vehicle. The State Police Casino Gaming Bureau is handling the investigation.
    The hunt is on in southern New Jersey for two suspects who made off with more than $180K from Caesars Atlantic City casino. The brazen robbers reportedly stole the cash from two plastic boxes on the casino floor. The robbery occurred on Monday at about 6 a.m. The masked robbers took off in a vehicle. The State Police Casino Gaming Bureau is handling the investigation.
Powered by WorldNow
Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | Terms of Service | Ad Choices