Study: CDC 'Tips' Campaign Saving Lives - New York News

Study: CDC 'Tips' Campaign Saving Lives

Posted: Updated:

A series of graphic ads designed to help people quit smoking has ended up helping more people kick the habit than even the Centers for Disease Control and Prevention (CDC) expected.

The CDC "Tips From Former Smokers" campaign is a lifesaver. That's according to a study published in the Lancet Medical Journal. Researchers tracked smokers and non-smokers before and after the first round of the campaign was launched. The results exceeded even the CDC's expectations.

"We had ambitious goals for the Tips campaign," reflects Dr. Tom Frieden, the CDC Director. "We hoped that at least 50,000 people would quit. As a minimal estimate, at least 100,000 Americans quit because of this campaign."

Nearly eighty percent of both smokers and non-smokers surveyed admitted to seeing the ads. Not only was there a marked increase in smokers quitting since the campaign began, but Dr. Tim McAfee also says that quitters added years to their lives at an incredibly small cost.

"Between a third of a million to half a million years of extra life have been added for the people that quit at a cost of less than 200 dollars per year," says McAfee, who runs the CDC Office on Smoking and Health.

The first round of the campaign ran over a three month period in 2012, at a cost of approximately what tobacco companies spend on advertising over three days.

"What this campaign did was: pull back the curtain and show smokers and people around them what tobacco really causes," says Frieden.

"This is exactly what smokers had told us they thought would work the best to support them, and motivate them to quit," says McAfee. "But it was very gratifying to see that it had actually worked."

The CDC says that more than eight million Americans live with a smoking-related illness, and more than four hundred thousand die each year, making smoking the leading cause of death and disease in the United States.

  • Local NewsMore>>

  • Fire Breaks Out At Dry-Cleaning Business In Roxborough

    Fire Breaks Out At Dry-Cleaning Business In Roxborough

    Monday, September 1 2014 6:44 AM EDT2014-09-01 10:44:29 GMT
    Fire crews respond to the scene right now of a fire at Ridge Avenue and Walnut Lane in Roxborough.
    Fire crews respond to the scene right now of a fire at Ridge Avenue and Walnut Lane in Roxborough.
  • Revel Hotel Casino Begins 2-Day Shutdown

    Revel Hotel Casino Begins 2-Day Shutdown

    Monday, September 1 2014 6:31 AM EDT2014-09-01 10:31:50 GMT

    It is the beginning of the end for Atlantic City's Revel Hotel and Casino. The hotel shuts down Monday morning, and early Tuesday the casino will follow.

    It is the beginning of the end for Atlantic City's Revel Hotel and Casino. The hotel shuts down Monday morning, and early Tuesday the casino will follow.


  • After 27 Years, The Showboat Casino In Atlantic City Closes

    After 27 Years, The Showboat Casino In Atlantic City Closes

    Monday, September 1 2014 1:24 AM EDT2014-09-01 05:24:50 GMT
    The Showboat Casino in Atlantic City has cashed out for the final time. The boardwalk staple of 27 years closed its doors for good at 4 p.m. Sunday.
    The Showboat Casino in Atlantic City has cashed out for the final time. The boardwalk staple of 27 years closed its doors for good at 4 p.m. Sunday.
  • Local NewsLocal NewsMore>>

  • Suspect, rookie officer both wounded in gunfire

    Suspect, rookie officer both wounded in gunfire

    Sunday, August 31 2014 10:11 PM EDT2014-09-01 02:11:38 GMT
    Authorities say an early morning gunfire exchange on a Brooklyn street has left the suspect hospitalized and a police officer with a graze wound.
    Authorities say an early morning gunfire exchange on a Brooklyn street has left the suspect hospitalized and a police officer with a graze wound.
  • New MTA bus routes take effect

    New MTA bus routes take effect

    Sunday, August 31 2014 9:51 PM EDT2014-09-01 01:51:36 GMT
    MTAMTA
    The MTA has new bus routes throughout the 5 boroughs. 
    The MTA has new bus routes throughout the 5 boroughs. 
  • 3 hurt in lightning strike as storms batter NYC area

    3 hurt in lightning strike as storms batter NYC area

    Sunday, August 31 2014 9:47 PM EDT2014-09-01 01:47:41 GMT
    Heavy thunderstorms swept through the tri-state on Sunday causing flash floods and lightning strikes that injured 3 people. The three men were struck at Orchard Beach in the Bronx Sunday afternoon and were being treated at a local hospital. Meanwhile, various Labor Day weekend celebrations were interrupted, delayed and even canceled as the U.S. Open tennis tournament had to be postponed and the Electric Zoo musical festival on Randall's Island had to be prematurely shut down.
    Heavy thunderstorms swept through the tri-state on Sunday causing flash floods and lightning strikes that injured 3 people. The three men were struck at Orchard Beach in the Bronx Sunday afternoon and were being treated at a local hospital. Meanwhile, various Labor Day weekend celebrations were interrupted, delayed and even canceled as the U.S. Open tennis tournament had to be postponed and the Electric Zoo musical festival on Randall's Island had to be prematurely shut down.
Powered by WorldNow
Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices