Twinkies May Be Smaller Than People Recall - New York News

Twinkies May Be Smaller Than People Recall

Posted: Updated:

NEW YORK (AP) - Twinkies are back, but they may be a bit smaller than you remember.

The new owners of Hostess have leaner operating costs now that they're no longer using unionized workers. It turns out the spongy yellow cakes may also be a little smaller than the last Twinkies people remember eating.

The new boxes hitting shelves list the cakes as having 270 calories and a weight of 77 grams for two cakes, or 135 calories and 38.5 grams for one cake.

Right before it went out of business, the predecessor company had told the Associated Press Twinkies were 150 calories per cake. Photos of past boxes online also indicate the weight to have been 42.5 grams per cake.

A spokeswoman for Hostess, Hannah Arnold, said in an email Monday that the size change was made in "mid-2012" by the predecessor company. That would mean it happened in the months leading up to its bankruptcy, as the company was trying to keep its head above water financially.

Arnold has also said that the longer shelf life of Twinkies reported by the Associated Press earlier this month was made by the predecessor company right before it went bankrupt. The 45-day shelf life, up from 26 days, was a separate change and hit shelves Nov. 1, she said.

For retailers who request it, the company also said it's freezing Twinkies so stores can stamp their own expiration dates on them.

Twinkies and other snack cakes were purchased by private equity firms Apollo Global Management and Metropoulos & Co. after Hostess Brands said it was closing down in November. The firms, which are known for fixing up struggling brands, have far lower production costs because they're not using unionized workers.

The company has said that Twinkies will remain the same price, at $3.99 for a box of 10. Retailers may charge different prices, however.

Copyright 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

  • Local NewsLocal NewsMore>>

  • Notes with swastikas and 'Uber' found in Brooklyn

    Notes with swastikas and 'Uber' found in Brooklyn

    Tuesday, September 16 2014 10:05 PM EDT2014-09-17 02:05:20 GMT
    The NYPD Hate Crimes Task Force is working to track down whoever posted dozens of stickers and fliers with swastikas and the word "Uber" in Brooklyn. The stickers and flyers filled with images of hate were placed outside a Jewish boys' school on Bedford Avenue in Brooklyn. A Shomrim safety patrol spotted the stickers on the sidewalk and in the gutters, police said.
    The NYPD Hate Crimes Task Force is working to track down whoever posted dozens of stickers and fliers with swastikas and the word "Uber" in Brooklyn. The stickers and flyers filled with images of hate were placed outside a Jewish boys' school on Bedford Avenue in Brooklyn. A Shomrim safety patrol spotted the stickers on the sidewalk and in the gutters, police said.
  • Bratton: Islamic State group threat expanding

    Bratton: Islamic State group threat expanding

    Tuesday, September 16 2014 8:43 PM EDT2014-09-17 00:43:17 GMT
    New York City has entered a "new era" of potential terror threats as hostilities between the United States and extremists from the Islamic State group intensify, Police Commissioner William Bratton said Tuesday. Bratton told reporters that there is no current information pointing to a specific threat against the city.
    New York City has entered a "new era" of potential terror threats as hostilities between the United States and extremists from the Islamic State group intensify, Police Commissioner William Bratton said Tuesday. Bratton told reporters that there is no current information pointing to a specific threat against the city.
  • High-fiving strangers in NYC

    High-fiving strangers in NYC

    Tuesday, September 16 2014 6:01 PM EDT2014-09-16 22:01:29 GMT
    Looking for a taxi cab is a common sight in the city. For some people, an outstretched arm is usually the sign for hailing a cab. A few other folks see it as something else.Meet Meir Kalmanson. He sees a hand in the air as an opportunity to lighten up a person's serious or frantic state. Meir decided to high-five his way down Fifth Avenue. The video of his rebellion of social norms has gone viral.
    Looking for a taxi cab is a common sight in the city. For some people, an outstretched arm is usually the sign for hailing a cab. A few other folks see it as something else.Meet Meir Kalmanson. He sees a hand in the air as an opportunity to lighten up a person's serious or frantic state. Meir decided to high-five his way down Fifth Avenue. The video of his rebellion of social norms has gone viral.
Powered by WorldNow
Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices