Budweiser to introduce bowtie-shaped cans - New York News

Budweiser to introduce bowtie-shaped cans

Posted: Updated:
ST. LOUIS -

Anheuser-Busch is introducing a new, bowtie-shaped beer can that mirrors its iconic Budweiser logo.

The St. Louis-based subsidiary of Anheuser-Busch InBev NV said Wednesday that the new cans will be available in a special 8-pack nationwide beginning May 6.

The can has been in development since 2010. The beer maker says it made major equipment investments at its can-making facility in Newburgh, N.Y., to facilitate the 16-step process to create the cans.

_____

Do you approve of the new design? Post your comments on our FOX 5 Atlanta Facebook page, or tweet us @GoodDayAtlanta.

_____

Budweiser breweries in Los Angeles and Williamsburg, Va., will be the first to package the new cans.

Due to the new design, it holds 11.3 ounces of beer, compared with the traditional 12-ounce can. The company says the new can won't replace the traditional Budweiser can.

Budweiser's bowtie logo first appeared in a national advertising campaign in 1956.

Copyright 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

  • Local NewsLocal NewsMore>>

  • Report: Joan Rivers on slow road to recovery

    Report: Joan Rivers on slow road to recovery

    Tuesday, September 2 2014 1:08 PM EDT2014-09-02 17:08:01 GMT

    Hollywood icon Joan Rivers, 81, is reportedly on a slow road to recovery after she went into cardiac arrest at a New York City doctor's office. Rivers remains in serious condition at The Mount Sinai Hospital in Manhattan, according to her daughter, Melissa Rivers.  Doctors were expected to slowly remove Rivers from a medically-induced coma on Tuesday to asses her brain functionality.

    Hollywood icon Joan Rivers, 81, is reportedly on a slow road to recovery after she went into cardiac arrest at a New York City doctor's office. Rivers remains in serious condition at The Mount Sinai Hospital in Manhattan, according to her daughter, Melissa Rivers. Doctors were expected to slowly remove Rivers from a medically-induced coma on Tuesday to asses her brain functionality.

  • Crash in Lincoln Tunnel causes major delays

    Crash in Lincoln Tunnel causes major delays

    Tuesday, September 2 2014 12:33 PM EDT2014-09-02 16:33:28 GMT
    One of the tubes of the Lincoln Tunnel was closed for nearly four hours after a chain-reaction accident involving a New York-bound jitney bus and two other vehicles. Port Authority of New York and New Jersey spokesman Steve Coleman says three people were reported injured in the accident in the center tube at about 8:30 a.m. Tuesday.
    One of the tubes of the Lincoln Tunnel was closed for nearly four hours after a chain-reaction accident involving a New York-bound jitney bus and two other vehicles. Port Authority of New York and New Jersey spokesman Steve Coleman says three people were reported injured in the accident in the center tube at about 8:30 a.m. Tuesday.

  • $2.4B Revel casino shuts down after just 2 years

    $2.4B Revel casino shuts down after just 2 years

    Tuesday, September 2 2014 10:47 AM EDT2014-09-02 14:47:40 GMT
    Revel in Atlantic City, New Jersey. (Photo courtesy Revel Entertainment)Revel in Atlantic City, New Jersey. (Photo courtesy Revel Entertainment)
    Revel Casino Hotel closed its doors Tuesday morning, a little more than two years after opening with high hopes of turning around Atlantic City's struggling casino market.
    Revel Casino Hotel closed its doors Tuesday morning, a little more than two years after opening with high hopes of turning around Atlantic City's struggling casino market. The 5:25 a.m. casino shutdown followed the closure of its hotel on Monday. By mid-September, four of Atlantic City's 12 casinos will have closed, but none will be a costlier failure than Revel.
Powered by WorldNow
Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices