Gay Marriage Red Equality Box Spreads On Facebook - New York News

Gay Marriage Red Equality Box Spreads On Facebook

Posted: Updated:

By LEANNE ITALIE
Associated Press

NEW YORK (AP) -- Bud Light said it with beer cans and Martha Stewart with red velvet cake as companies and celebrities from Beyonce to George Takei joined millions of social media users in posting and tweaking a simple red logo in support of gay marriage.
 
A square box with thick pink horizontal lines (the mathematical equal symbol) was offered for sharing this week by the Human Rights Campaign as the U.S. Supreme Court took up arguments in key marriage rights cases.
 
The image, replacing profile pictures on Facebook, Twitter, Instagram, Tumblr, Pinterest and elsewhere, is a makeover of the advocacy group's logo, usually a blue background with bright yellow lines. The HRC made it available in red -- for the color of love -- on Monday and estimated tens of millions of shares by Wednesday.
 
"It shows the enthusiasm and the passion," said Fred Sainz, a spokesman for the nonprofit in Washington, D.C.
 
Like viral campaigns of yore, supporting breast cancer awareness (pink), President Barack Obama (change your middle name to Hussein) and even Arab Spring (green), a bit of fatigue set in on some social media streams by those questioning whether such efforts serve to change any minds or, put simply, are plain annoying.
 
"My Facebook feed is a cascading aesthetic nightmare. Thanks, equality," Washington Post writer Dan Zak wryly grumbled on Twitter.
 
A photo of Justice Anthony Kennedy made the rounds with the quip: "Before we make a ruling, did enough people change their Facebook profile picture?!"
 
None of that mattered to the masses of same-sex marriage supporters. Some swapped matzoh for the pink lines as Passover got under way, or added frowny Internet star Grumpy Cat, who explained marriage equality would make her happy.
 
Bert and Ernie showed up against the red background. (They're best friends with no plans to marry, according to Sesame Street.) Another version featured Paula Deen atop the red square and lines turned a shade of yellow akin to her favorite fatty ingredient and the tagline: "It's like two sticks of butter y'all."
 
Takei, a noted punster with nearly 4 million followers in Facebook, turned the equal sign into the division sign for those opposed to marriage equality.
 
Beyonce, with more than 44 million followers there, played it straight, leaving the logo alone and adding a personal message: "It's about TIME!!! (hash)EQUALITY (hash)MarryWhoYouLove.
 
Fergie let the image speak for itself on Twitter, adding: "No words necessary." Montana Sen. John Tester, a Democrat who endorsed same-sex marriage on Tuesday, put the logo up as his profile on Facebook while the clothing site Bonobos swapped its usual Facebook pic for the red square using fancy white pants for the equal sign.
 
Martha Stewart's Facebook page used a slice of red cake with white icing to make the image and the HBO page for "True Blood" added fangs.
 
All in good fun?
 
"There's a lot of serious conversation going on and there's an awful lot of important concepts that the Supreme Court justices are discussing," Sainz said. "What this logo going viral means is individuals have reduced it to a very straightforward concept."

  • Local NewsLocal NewsMore>>

  • Lawsuit settlements reached in Metro-North crash

    Lawsuit settlements reached in Metro-North crash

    Monday, September 15 2014 8:39 PM EDT2014-09-16 00:39:39 GMT
    Four of 28 people who sued the Metro-North Railroad in federal court after being injured in a Bridgeport train crash last year have settled with the commuter railroad.
    Four of 28 people who sued the Metro-North Railroad in federal court after being injured in a train crash in Connecticut last year have settled with the commuter railroad.
  • A history classroom in the real world

    A history classroom in the real world

    Monday, September 15 2014 7:09 PM EDT2014-09-15 23:09:49 GMT
    When Denis Belliveau is teaching kids about Marco Polo, he is in his element. He makes the explorer's journey come alive by taking students on a No. 7 train ride through Queens, New York's most diverse borough. He brings history alive for his students. Along the way the students stop in neighborhoods that mirror Polo's trip. I caught up with the class in Flushing, Queens, which easily resembles China.
    When Denis Belliveau is teaching kids about Marco Polo, he is in his element. He makes the explorer's journey come alive by taking students on a No. 7 train ride through Queens, New York's most diverse borough. He brings history alive for his students. Along the way the students stop in neighborhoods that mirror Polo's trip. I caught up with the class in Flushing, Queens, which easily resembles China.
  • Etan Patz murder confession played in court

    Etan Patz murder confession played in court

    Monday, September 15 2014 6:43 PM EDT2014-09-15 22:43:37 GMT
    A judge allowed a confession tape to be played in court in connection with the case of Etan Patz, who vanished in 1979. On the tape, Pedro Hernandez described how he killed Patz. But his lawyers say Hernandez falsely confessed and doesn't understand his rights. Before Hernandez's videotaped confession was played, Patz's mother quickly left the courtroom unable to watch the video.
    A judge allowed a confession tape to be played in court in connection with the case of Etan Patz, who vanished in 1979. On the tape, Pedro Hernandez described how he killed Patz. But his lawyers say Hernandez falsely confessed and doesn't understand his rights. Before Hernandez's videotaped confession was played, Patz's mother quickly left the courtroom unable to watch the video.
Powered by WorldNow
Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices