Watch the 2013 'Pure Michigan' summer video series - New York News

Watch the 2013 'Pure Michigan' summer video series

Posted: Updated:
(WJBK) -

The state's "Pure Michigan" tourism campaign is kicking off a $13 million national cable television advertising effort.

The new campaign begins airing Monday and runs through the end of June. It includes five partners that pitched in a total of $3 million: Ann Arbor, Grand Rapids, Mackinac Island, Traverse City and The Henry Ford historical attraction in Dearborn.

The state says Ann Arbor contributed $1 million and the other four partners contributed $500,000 each.

The state says it's the largest budget dedicated to promoting tourism in Michigan nationally. TV commercials will air nationally more than 5,000 times.

There's also Pure Michigan summer video series (watch in the YouTube playlist above). That features six warm weather activities and attractions in Michigan, including biking, golfing, fishing, wineries, lighthouses and sand dunes.

Click here to download the 2013 Pure Michigan Travel Guide

- The Associated Press contributed to this report

Powered by WorldNow
Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | Terms of Service | Ad Choices