New Campaign Uses 'Philly Attitude' To Encourage Safety
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PHILADELPHIA -
The city of Philadelphia wants to remind drivers, cyclists and pedestrians that a stop sign doesn't mean "sorta stop" in a new campaign to keep safe when moving throughout the city while taking advantage of some "Philly attitude."
The new campaign, "Drive Right, Ride Right, Walk Right," was unveiled Thursday by Mayor Michael Nutter.
The city says the campaign will feature messages on bus shelters, buses and subway cars reminding commuters to play it safe. Messages include "It's called a sidewalk, not a sideride," "Objects in mirror only appear when looked at," and "The sign doesn't say: sorta stop."
The $125,000 campaign is funded by the Pennsylvania Department of Transportation.
"While traffic fatalities are near historic lows and accidents involving cyclists have been halved in the last decade, still every four hours a pedestrian in Philadelphia exceeds $1 billion a year," Mayor Nutter said in a statement.
The economic cost of tragedies are incalculable. This campaign has some Philly attitude that I hope will engage everyone who see an ad."
Advertisements are scheduled to run through the spring and will appear on at least 65 buses, 50 bus shelters, and dozens of Broad Street Line and Market Frankford Line subways, the city said.
Wednesday, June 19 2013 11:22 AM EDT2013-06-19 15:22:31 GMT
Everyone remembers Cabbage Patch Dolls. They were those cherub-faced dolls that had yarn hair. A fan of those dolls is making and selling wigs to look exactly like the toy!They come in all shapes, sizes
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Wednesday, June 19 2013 10:44 AM EDT2013-06-19 14:44:27 GMT
An admitted father and son pimp team has been acquitted of sex trafficking. A judge delivered the verdict Wednesday at the trial of George Vincent Sr. and his son, George Vincent Jr.
An admitted father and son pimp team has been acquitted of sex trafficking. A judge delivered the verdict Wednesday at the trial of George Vincent Sr. and his son, George Vincent Jr.
Wednesday, June 19 2013 10:38 AM EDT2013-06-19 14:38:47 GMT
Last year, Fox 29's Sheinelle Jones gave birth to beautiful twins. As a result of carrying those sweet babies, she developed a ventral hernia.After much thought, research and interviewing, Sheinelle decided
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Wednesday, June 19 2013 9:19 AM EDT2013-06-19 13:19:02 GMT
The Rolling Stones rocked Philly last night and out Mike Jerrick was there - front and center!Mick Jagger sauntered (as only Mick can) right past Mike and we have the footage.So, how was Mike's first Stones
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Wednesday, June 19 2013 9:15 AM EDT2013-06-19 13:15:45 GMT
AP PHOTO
Pope Francis has given a 17-year-old boy with Down Syndrome the ride of his life -- sort of. Francis invited Alberto di Tullio up onto his open-top Mercedes at the end of his general audience Wednesday,
Pope Francis has given a 17-year-old boy with Down Syndrome the ride of his life -- sort of. Francis invited Alberto di Tullio up onto his open-top Mercedes at the end of his general audience Wednesday,
Wednesday, June 19 2013 8:42 AM EDT2013-06-19 12:42:28 GMT
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Serena Williams is one of the world's top tennis stars, but now she is causing quite a stir off the court.She recently gave an interview to Rolling Stone where she made some controversial comments regarding
Wednesday, June 19 2013 7:38 AM EDT2013-06-19 11:38:35 GMT
In Delaware County, a man is charged with raping a woman. And what led to his arrest--her iPhone. Upper Darby police arrested 23-year-old Gaurave Kumar for sexually assaulting his ex-girlfriend.
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Wednesday, June 19 2013 7:27 AM EDT2013-06-19 11:27:56 GMT
An NFL player has reportedly been questioned as part of a murder investigation. Police say he's not a suspect, but they think he could shed some light on the crime.
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Wednesday, June 19 2013 7:17 AM EDT2013-06-19 11:17:13 GMT
There will be a special investigative committee hearing Wednesday morning at City Hall regarding the deadly building collapse earlier this month in Center City.
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Wednesday, June 19 2013 11:19 AM EDT2013-06-19 15:19:48 GMT
First Lady of New Jersey Mary Pat Christie is leading the charge to raise funds for Superstorm Sandy victims on National Dine Out Day. Proceeds from the event go to the Hurricane Sandy New Jersey Relief Fund.
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Wednesday, June 19 2013 11:13 AM EDT2013-06-19 15:13:37 GMT
A father and son who admitted they were pimps have been acquitted in New York of sex trafficking after several prostitutes testified they were treated well.
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Wednesday, June 19 2013 9:13 AM EDT2013-06-19 13:13:21 GMT
A car crashed into a building on 2nd Avenue and East 4th Street in the East Village on Wednesday morning. At least eight people were injured, three in serious condition, according to FDNY officials.
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Wednesday, June 19 2013 8:30 AM EDT2013-06-19 12:30:41 GMT
Natura Pet Products is voluntarily recalling all Innova, California Natural, EVO, Healthwise, Mother Nature and Karma branded dry pet food and biscuit, bar, and treat products with expiration dates prior to June 10, 2014, because of a positive Salmonella test.
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Wednesday, June 19 2013 7:07 AM EDT2013-06-19 11:07:13 GMT
Photo courtesy of @N42_21_W71_04)
Riders should anticipate some changes but "near normal" service on the Long Island Rail Road for the morning rush.
Riders should anticipate some changes but "near normal" service on the Long Island Rail Road for the morning rush. Crews have been working to repair tracks and switches after Monday's derailment.
