Billboard Has Some Doing Double Take, Others Say It Goes Too Far - New York News

Billboard Has Some Doing Double Take, Others Say It Goes Too Far

Posted: Updated:
This new billboard along northbound I-95 just south of the Allegheny Ave. exit in Philadelphia has some doing double takes and others saying it goes too far. This new billboard along northbound I-95 just south of the Allegheny Ave. exit in Philadelphia has some doing double takes and others saying it goes too far.
PHILADELPHIA -

A billboard with a naughty take on a biblical admonishment is causing drivers to do a double-take and nearby residents to sound off.

"Really?" Darlene Smith asked our Bruce Gordon when he asked about the billboard that went up on northbound I-95 just south of the Allegheny Ave. exit January 16. "This is what the world has come to, you just want to cheat on the person you're with- your spouse? Then why did you marry them in the first place?"

The billboard is hard to miss.

It features the commandment "Thou Shalt Not Commit Adultery" with the "Not" crossed out, next to a picture of former porn star and Charlie Sheen "goddess" Bree Olson, in a pose that suggest she's asking you to keep a naughty secret.

The billboard advertises ArrangementFinders.com, a Toronto-based Internet dating site that sets up what it calls "Mutually Beneficial Arrangements" between middle aged men looking for a hot date, and 20-something women looking for a man with a few bucks in his pocket.

If the guy happens to be married? Whatever...

"It should come down," said Beth Walczak, who lives near the billboard in the city's Port Richmond section. "It should not be there." Walczak told Gordon the billboard sends the message that "people can do whatever they want- that it's okay. And it shouldn't be like that."

"I don't cheat on my wife," said neighborhood resident John Opalka, in describing the sign as "trash. I'm faithful. I have a family."

Mary Tracy fights an often-losing battle against the proliferation of billboards, as Executive director of Scenic Philadelphia.

"I think it's frustrating for the people who live there and have to look at it 24/7," said Tracy. "It's a real stigma on neighborhoods."

Tracy says First amendment rights of advertisers often trump neighborhood concerns.

But messages that promote adultery?

"It just seems like, how much further down are we going to fall, in our society? And that, to me, is very sad."

An ArrangementFinders.com spokesman tells Gordon that the Philly billboard is just the company's second in the U.S., with the first going up near Atlantic City. He notes that- despite the complaints from some, the Philadelphia region provides his company with lots of clients. Dating on the Down-Low

  • Local NewsLocal NewsMore>>

  • Dead cats found hanging from trees in Yonkers

    Dead cats found hanging from trees in Yonkers

    Friday, April 25 2014 5:52 AM EDT2014-04-25 09:52:40 GMT
    SPCA of Westchester photoSPCA of Westchester photo
    Police are investigating the discovery of at least two dozen dead cats found inside plastic bags hanging from trees in Yonkers Thursday, according to the SPCA of Westchester. Some of the cats were badly decomposed but others appeared more recently killed.
    Police are investigating the discovery of at least two dozen dead cats found inside plastic bags hanging from trees in Yonkers Thursday, according to the SPCA of Westchester. Some of the cats were badly decomposed but others appeared more recently killed.
  • Some residents return after NJ brush fires force evacuations

    Some residents return after NJ brush fires force evacuations

    Thursday, April 24 2014 10:42 PM EDT2014-04-25 02:42:55 GMT
    A school and many homes in Ocean County, N.J., were evacuated on Thursday afternoon because of several brush fires that were fanned by winds. Some residents returned a few hours later. The largest fires burned about 300 acres around Berkeley Township. Firefighters had about 30 percent contained late Thursday night.
    A school and many homes in Ocean County, N.J., were evacuated on Thursday afternoon because of several brush fires that were fanned by winds. Some residents returned a few hours later. The largest fires burned about 300 acres around Berkeley Township. Firefighters had about 30 percent contained late Thursday night.
  • 'Here Lies Love'

    'Here Lies Love'

    Thursday, April 24 2014 7:33 PM EDT2014-04-24 23:33:22 GMT
    "Here Lies Love" tells the rise and fall of former Philippines first lady Imelda Marcos. History meets disco literally as the story is told in a nightclub.Ruthie Ann Miles plays Marcos. Miles admits a big challenge is bringing to life a woman with views vastly different from her own and giving that to show-goers. "As an actor you believe in yourself," Miles says. "You need to be your own best friend, your own biggest supporter so that the audience can come on a journey with you."
    "Here Lies Love" tells the rise and fall of former Philippines first lady Imelda Marcos. History meets disco literally as the story is told in a nightclub.Ruthie Ann Miles plays Marcos. Miles admits a big challenge is bringing to life a woman with views vastly different from her own and giving that to show-goers. "As an actor you believe in yourself," Miles says. "You need to be your own best friend, your own biggest supporter so that the audience can come on a journey with you."
Powered by WorldNow
Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | Terms of Service | Ad Choices