The popular wine known as "Two-Buck Chuck" will need a new name after the bargain beverage's price was raised.
The Santa Rosa Press Democrat reports that over the past decade shoppers at Trader Joe's California stores paid $1.99 for a bottle of Charles Shaw shiraz or cabernet sauvignon.
The niche grocery market even refers to the "Two-Buck Chuck" name on its website in a description for the Charles Shaw Chardonnay.
The new $2.49 price tag had shoppers searching for new names. Some customers joked that the brand should now be called "Inflation Chuck" or "Upchuck."
Trader Joe's sold about 5 million cases of the wine last year.
The maker, Bronco Wine Co., said it was able to keep the price so low because it owns 45,000 acres of vineyard, which insulated it from large fluctuations in grape prices.
But bad crops in 2011 and 2012 impacted the price.
Wednesday, June 19 2013 6:13 PM EDT2013-06-19 22:13:15 GMT
More than 70 percent of New Jersey residents have seen or heard the state's "Stronger than the Storm" advertising campaign, according to a new Rutgers-Eagleton poll.
More than 70 percent of New Jersey residents have seen or heard the state's "Stronger than the Storm" advertising campaign, according to a new Rutgers-Eagleton poll.
Wednesday, June 19 2013 4:30 PM EDT2013-06-19 20:30:42 GMT
The FBI has found possible human remains in a dig at the New York City house once occupied by a famous gangster. An FBI spokesman confirmed Wednesday that agents found material that they want to test as part of an investigation.
The FBI has found possible human remains in a dig at the New York City house once occupied by a famous gangster. An FBI spokesman confirmed Wednesday that agents found material that they want to test as part of an investigation.
Wednesday, June 19 2013 4:13 PM EDT2013-06-19 20:13:39 GMT
The driver of the vehicle that left several people injured and a trail of destruction in the area of 2nd Avenue and East 4th Street in the East Village has been arrested.
The driver of the vehicle that left several people injured and a trail of destruction in the area of 2nd Avenue and East 4th Street in the East Village has been arrested.
Wednesday, June 19 2013 3:38 PM EDT2013-06-19 19:38:42 GMT
By MATT ALVAREZ NEW JERSEY (MYFOXNY) -- Nearly eight months later after Superstorm Sandy, many Jersey Shore families are still displaced from their homes. The storm destroyed Pam Vasquez's family home
By MATT ALVAREZ NEW JERSEY (MYFOXNY) -- Nearly eight months later after Superstorm Sandy, many Jersey Shore families are still displaced from their homes. The storm destroyed Pam Vasquez's family home
Wednesday, June 19 2013 1:46 PM EDT2013-06-19 17:46:33 GMT
June 19 is National Dine Out Day. Restaurants and vendors across the country are contributing a percentage of their revenues for the day to the NJ Relief Fund to benefit Superstorm Sandy victims.
June 19 is National Dine Out Day. Restaurants and vendors across the country are contributing a percentage of their revenues for the day to the NJ Relief Fund to benefit Superstorm Sandy victims.
Wednesday, June 19 2013 12:46 PM EDT2013-06-19 16:46:33 GMT
One bird may have been responsible for several hundred Hoboken residents losing power.
One bird may have been responsible for several hundred Hoboken residents losing power. A spokeswoman for Public Service Electric & Gas says the bird touched a transformer on Clinton Street near Columbus Park Wednesday morning.
