You can actually buy "ugly" sweaters for that holiday party - New York News

You can actually buy "ugly" sweaters for that holiday party

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John and Kari in ugly sweaters John and Kari in ugly sweaters
Kelly Hessedal Kelly Hessedal
Dave Munsey Dave Munsey
Troy Hayden Troy Hayden
Jude LaCava Jude LaCava
TEMPE, Ariz. -

It's that time of the year when a lot of people will attend their company's holiday party. But there's a different kind of party that is hugely popular around Christmas time. The 'Ugly Christmas Sweater' party.

The owners of this business got the idea when they were looking for an ugly Christmas sweater to wear to one of those ugly Christmas sweater parties, and couldn't find one online.

So they decided to create their own store. The goal there is simple -- the uglier and tackier -- the better.

We went to their warehouse in Tempe where we held our own ugly fashion show.

"Every year we grow exponentially, we sell more, we sell earlier," says creator Clarissa Trujillo.

"What's really interesting is we're selling internationally now. We actually sent sweaters to Australia in the summer because it was their winter. They're having parties, people around the world are celebrating ugly sweaters!"

"We definitely have several thousand here, they go in and out so fast," says Trujillo.

Do some people think the sweaters aren't ugly and buy them because they like them?

"Absolutely, it's always a chance and really, ugly is in the eye of the beholder, we don't judge."

Breana Jarvis's grandmother was looking online at some of the sweaters.

"I showed them the website and my grandmother said those are not ugly sweaters, those are cute sweaters, you should call it the cute sweater store," she laughs.

"She's getting a cute sweater from the Ugly Sweater Store!"

The company started out selling just hundreds. They now sell thousands. The business just gets bigger every year.

Online: www.uglysweaterstore.com 

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