Battle Over Bing

MyFoxNY.com - There is a battle brewing on the Internet between Google and its new rival- Bing.

Microsoft is reportedly spending upwards of $100 million to promote Bing in the hope you'll 'Bing' it more than you Google it.

Tech Expert Brett Larson compared the two. Check out his report (video, left.)

Text of Brett's Report:

Bing, Microsoft's new search engine, launched in the beginning of June. Lance Ulanoff from PC Mag.com say it's an unusual name, but so was Google when it first started.

"Microsoft is running a multi-million dollar ad campaign.... Google has never run a campagin. Sixty-three percent of searches run on Google," says Ulanoff.

Microsoft has a good chance at succeeding given the resources they have and the technology.